Thailand
Tourism Authority of Thailand
About Our Destination
Welcome to Amazing Thailand, where vibrant culture meets breathtaking landscapes! Immerse yourself in the bustling streets of Bangkok, adorned with majestic temples and vibrant markets. Explore the lush jungles of Chiang Mai or relax on the pristine beaches of Phuket. Indulge in mouthwatering cuisine, from spicy street food to world-class dining. Discover ancient ruins, experience traditional Thai massages, or embark on thrilling adventures like diving in crystal-clear waters. Thailand invites you to build meaningful relationships with the people and places of our country!
Impact
Thailand has integrated sustainability into our strategic direction as we elevate and develop our standards with a specific focus on our supply chain. As we invite travelers to visit Thailand’s rich culture, we want them to leave a positive impact behind and return home with meaningful memories. So we are: - Focused on offering a meaningful travel experience by encouraging travelers to engage with the people, culture, and nature. We must protect the country’s vast natural and scenic beauty and instigate a range of environmental initiatives. - Promoting low carbon travel through 20 example adventures, including walking tours, boating, ziplining, biking, hiking and other less carbon-intensive activities - Through our ‘Meaningful Relationship’ concept, we will be encouraging travelers to engage in a meaningful connection whether it is with themselves, the local people, the community, nature, or even with Thailand. When travelers form a relationship with the people they meet and the place they visit, they will have an opportunity to create lifelong friends, cherished recollections, and an enjoyable time. - Implementing Sustainable Tourism Goals (STGs), aligned to the UN’s Sustainable Development Goals, which include a rating system called STAR to certify tourism businesses for sustainability. There are over 250 certified businesses. - Awarding the Thailand Tourism Awards which have long signified the quality and excellence in Thailand’s tourism and hospitality operations. To reiterate our commitment in driving the country’s tourism industry towards a new direction of high-value and sustainable tourism, this year, the Awards added two new categories of low-carbon and sustainability.
Note: The address is the location of the head office. No visitor services are provided on location.